Creating a Master Plan: SWOT 2.0™ + Other Frameworks
How does SWOT 2.0™ bring all of the traditional strategy frameworks* together into one cohesive plan? We thought you would never ask. We put the slide deck below together to show you how!
Traditional strategy frameworks, such as Porter’s 5 Forces, the BCG Growth Matrix, the old way of doing SWOT analyses, and the GE-McKinsey Nine-Box Matrix, are invaluable in business. The structure they add to team thinking helps companies develop data-rich business plans. But their use is not free of all problems.
What types of problems? Problems like…
Multiple frameworks in use with no roadmap to bring them together
A lot of data and conclusions, but few action oriented insights
Conclusions made by one team that is using a specific framework may, initially, seem to contradict conclusions made by other teams that are using different frameworks
We could go on, but let’s instead, focus on the the solution. SWOT v2.0 provides the umbrella framework that a) brings all other frameworks together to build a holistic strategy and b) drives to the tactics needed to successfully implement the strategy.
Using an umbrella framework to build your master plan.
Cute dog aside, this presentation helps highlight how SWOT v2.0™ pulls data in from traditional strategy frameworks so leaders can build comprehensive and compelling strategies.